Simmons Kai Tak Grand Opening
Simmons Bedding Company Hong Kong
Creative Direction
Marketing
Marking 100 years of Beautyrest with a premier retail experience

Simmons launched its Kai Tak store, marking the 100th anniversary of the Beautyrest line with Japan-edition mattresses. The event featured Simmons Japan CEO Mr. Ito, singer Jay Fung, and the Hong Kong Guide Dogs Association. We handled production, PR, creative direction, and design, establishing Simmons Kai Tak as a premium sleep shopping experience.

Link to project
↠
No items found.
No items found.
No items found.
Kai Tak Mall Grand Opening
our Other works
旅・心活 RetireCation Branding
Langham Beauty F/W 2024
WealthAhead Savings Plan
Langham Beauty Fest S/S24
KU Power Branding
Festival Walk Grand Opening & AR Experience